What Happened to Mechwarrior Online?

Heady Times for Robots

You should have been there, man.

Mechwarrior Online, published by Infinite Game Publishing (IGP), and developed by Piranha Games Interactive (PGI) was not a splashy AAA title with a huge marketing budget when it was announced in November 2011.  It was going to be free to play, and used a grassroots strategy of exposure to the press, targeted advertisements, and the strength of the battletech/mechwarrior brand to get the word out.  

I've mentioned it on the podcast before, but as a huge fan of giant stompy robots, particularly of the Battletech variety, I will never forget the moment when I first saw the banner ad, attached to the Penny Arcade Report article about modeling the mechs, and found out that I could be part of the closed beta.  The ecstasy was palpable.  Finally, a convincing, online multiplayer, beautifully and lovingly rendered modern Mechwarrior!  I had been waiting for this moment since my mid-teens, when AOL cancelled Multiplayer Battletch: Solaris.  I had prepared for this moment by reading the mostly god awful licensed novels, filled with the sort of  fetishistic descriptions of lasers melting armor that George R.R. Martin reserves only to describe comestibles.  I could not throw my $60 at "The Founders Program" fast enough.

An example of when you can, pretty much completely, judge a book by its cover.

I was not alone in my revelry.  Indeed, I was exceeded by the individuals who volunteered to make it rain to the tune $120 to become "Elite Founders" within the ranks of IGP's independent kickstarter-like funding program.  Indeed, they made 5 Million fucking dollars off of it.  The times were heady.  Mech Romney was not only president, he was a king.  The enthusiasm was grand.  Communities were popping up, with ridiculous vim and vigor, wanting to stomp around in robots, pretend they are the great houses depicted in the works of great literature mentioned above, and shoot mans in robots-erm, excuse me, Mechs.  The forums were frothing with joy.  People were loving it. I was screaming about how awesome the game was on the podcast.  To sum it up succinctly, I had never seen a more enthusiastic pre-launch community for a game.  Like I said, heady times.  

Off With Their Heads!

I'm telling you now:  This community is now in open rebellion against PGI.  Hostility is set to maximum.  Accusations of "LIES!", boasts of "Holding PGI Accountable" and outright jabs at the competence of the developer occupy the permanent and public banners that represent forum user signatures.

What caused everything to change?  Find out after the break.